Zyntro Segmentation Intelligence (SI)

The AI Brain That Automates Human Understanding

Stop sending templated campaigns. Zyntro's SI learns from every interaction to understand who your customers are, what they need, and when they're ready—then nurtures them automatically, just like you would.

Beyond Static Tags Understands Intent Continuously Learns Fully Autonomous Perfectly On-Brand Automated Nurturing

From Manual Guesswork to Intelligent Automation

Static segmentation talks at people. Segmentation Intelligence talks with them, adapting to every signal.

THE OLD WAY

Static, Manual Tagging

You spend hours tagging contacts by industry or last action, creating rigid lists that quickly become outdated.

Robotic, Templated Outreach

Everyone on a list gets the same generic email, leading to low engagement, high unsubscribes, and missed signals.

Fragmented Customer View

Data is siloed in different apps. You never get a full picture of a customer's true interest or readiness.

WITH ZYNTRO SI

Dynamic, Behavioral Clusters

SI continuously analyzes behavior, intent, and sentiment, automatically grouping contacts into fluid, meaningful clusters.

Personalized, Timely Nurturing

SI triggers the right on-brand message at the right moment, making every interaction feel personal and relevant.

Unified Intelligence Hub

SI connects data from your CRM, website, emails, and calls to build a deep, evolving understanding of every contact.

How Segmentation Intelligence Works

SI operates on a simple yet powerful four-part cycle, creating a system that gets smarter with every interaction.

Comprehensive toolset for your business

1. Ingest & Analyze

SI connects to all your Zyntro data sources—CRM profiles, website visits, email opens, call sentiment, and form submissions—to build a 360-degree view of every contact.

2. Understand & Cluster

The AI processes these signals to understand intent, pain points, and lifecycle stage. It then groups contacts into dynamic clusters like 'High-Intent Prospects' or 'At-Risk Customers'.

3. Act & Engage

Based on a cluster's definition and your brand settings, SI automatically triggers personalized actions—from a nurturing email sequence to a follow-up call from Phona.

A Thinking Layer for Your Business

Go beyond basic automation. SI is designed to execute nuanced, multi-step engagement strategies on your behalf, 24/7.

Explore the core capabilities that allow SI to operate as your autonomous growth engine, ensuring no opportunity is missed and every customer feels understood.

Adaptive Behavioral Segmentation

Diagram showing a contact moving between segments based on website actions.

Segments that evolve in real-time.

SI doesn't rely on static tags. It continuously re-evaluates and re-segments your audience based on their latest actions. **Input:** A prospect visits your pricing page, watches a demo video, and opens three emails. **Processing:** SI detects this pattern of high engagement and intent. **Output:** The prospect is automatically moved from the 'Lead' cluster to the 'High-Intent Prospect' cluster, triggering a new, more direct nurturing sequence.

Fully Autonomous Engagement

Nurturing that runs itself.

Once you define your brand context and wares, SI takes over. It identifies opportunities and initiates engagement without requiring you to build complex workflows. **Input:** Your brand voice is set to 'Empowering and helpful' and you have a ware defined for 'Coaching Services'. **Processing:** SI identifies a contact in the 'Exploring Solutions' cluster who has shown interest in coaching-related content. **Output:** SI autonomously sends a helpful, on-brand email offering a relevant case study, moving the relationship forward without manual intervention.

Inherent Brand Consistency

UI showing an AI-generated email that matches a defined brand voice.

Automation that sounds like you.

Every AI-generated message, email, or script is crafted based on your central brand style. SI ensures authenticity at scale, building trust with every automated touchpoint. **Input:** Your Brand Style guide specifies a 'professional yet approachable' tone and avoids industry jargon. **Processing:** A contact triggers a re-engagement sequence. SI references the brand guide to generate the email copy. **Output:** The automated email is sent with perfect tone and language, feeling like a personal note from you, not a robot.

Closed-Loop Learning & Refinement

A system that gets smarter over time.

SI doesn't just act; it learns from the results. It measures the engagement outcomes of its actions and uses that data to refine audience clusters and improve its strategy. **Input:** SI sends an offer to the 'Ready for Offer' cluster. 40% convert, while 60% do not. **Processing:** SI analyzes the behavioral data of both converters and non-converters to identify subtle differences in their prior engagement patterns. **Output:** The definition of the 'Ready for Offer' cluster is automatically refined to be more accurate, improving conversion rates on the next cycle.

Intelligence That Adapts to Your Business

Segmentation Intelligence is powerful for any business, but it's transformative for those who rely on building relationships at scale.
A realtor looking at their tablet which shows a map of hot leads identified by AI.

Never Let a Hot Lead Go Cold

In real estate, speed and consistency are everything. SI ensures every lead—whether from your website, Zillow, or an open house—gets immediate, relevant, and persistent follow-up, identifying the most motivated buyers and sellers for you.
Automatically segment leads by property interest.
Trigger Phona to qualify new inquiries 24/7.
A coach having a video call, with an overlay showing the client's automated journey.

Scale Your Expertise, Not Your Workload

Your time is best spent with clients, not chasing leads. SI acts as your virtual assistant, nurturing prospects with valuable content, identifying those ready for your high-ticket programs, and keeping past clients engaged for referrals.
Nurture leads based on the content they consume.
Automatically invite qualified leads to book a call.
An agency dashboard showing performance metrics across multiple client accounts.

Deliver Sophisticated Results for Clients

Offer your clients a level of personalization and automation that was previously only available to enterprises. Use SI to manage nurturing campaigns across multiple accounts, proving ROI with intelligent, data-driven engagement that gets results.
Manage distinct brand voices for each client.
Demonstrate clear engagement lift and conversions.

One Brain, Connected Across Your Entire Platform

Segmentation Intelligence isn't a standalone feature; it's the nervous system of Zyntro. Its insights and actions flow seamlessly across all the tools you use to grow.

CRM for True Relationships

SI enriches every contact record with behavioral insights, not just static data fields.

Email & SMS Automation

Trigger hyper-personalized messages based on dynamic segments, not just list membership.

AI Phone Assistant (Phona)

Arm Phona with the context it needs to have intelligent, relevant conversations with your hottest leads.

Website & Landing Pages

Pave the way for future features where website content can adapt in real-time to the visitor's SI cluster.

Drive Engagement That Converts

Businesses using Zyntro's intelligent automation see measurable lifts in the metrics that matter most. Move beyond vanity metrics to real business growth.

Up to 0%

Higher Lead Conversion

0x

Higher Email Engagement

0+

Hours Saved Per Week

A beautiful abstract digital visualization of data flowing and creating patterns.

The Outcomes of True Understanding

Segmentation Intelligence isn't just a feature; it's a new way to operate your business. It delivers tangible outcomes that directly impact your bottom line and free you to focus on what you do best.
blank-frame.png

Increase Conversion Rates

Engage prospects with the right message at the perfect time to move them through the funnel faster.

Save Dozens of Hours Weekly

Eliminate manual list building, workflow creation, and follow-up scheduling. Let the AI handle it.

Improve Customer Retention

Automatically identify at-risk customers and trigger re-engagement or support check-ins.

Achieve Scalable Personalization

Deliver a 1:1 experience to every contact, even when you have thousands in your database.

Your Questions, Answered

Understand the practical aspects of implementing Segmentation Intelligence.

No. SI is designed to work out of the box. You simply connect your Zyntro tools and define your brand style. The AI begins learning immediately. The real power comes from using the integrated platform, as more data points make the AI smarter.

You have full control. You can set the 'aggressiveness' of the AI, approve certain campaign types, and define the core goals. SI operates within the strategic boundaries you establish, acting as your executor, not a replacement for your strategy.

SI uses first-party data from within your Zyntro account. This includes CRM properties, email engagement (opens, clicks), website page views, form submissions, and interaction data from Phona and other Zyntro tools. We do not use third-party data.

Workflow builders are rigid. You have to manually define every 'if/then' rule. SI is dynamic. It creates and adapts the 'rules' on its own based on holistic behavior, meaning it can react to opportunities you would never have predicted or pre-programmed.

Segmentation Intelligence is natively integrated with the Zyntro CRM to achieve its deepest level of understanding. While Zyntro offers third-party integrations, the full, autonomous power of SI is realized when it has access to the unified data within the Zyntro platform.

Segmentation Intelligence is a core component of the Zyntro platform and is included in our standard subscription plans. There is no separate add-on fee. We believe this intelligence layer is essential for modern business growth.
Stop Guessing, Start Understanding

See Your Autonomous Growth Engine in Action

Ready to see how an AI-powered thinking layer can transform your engagement and drive conversions? Schedule a personalized strategy call with a Zyntro specialist today.
blank-frame.png